Is pay-per-click advertising for affiliate products on Adwords, Bing and Facebook worthwhile?

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It depends on: You have to recalculate yourself.

Example:

Take as an example a product with a sales commission of 30,00 Euro.

↓ values

Adwords Bing Facebook
Commission per sale

30,00 €

30,00 €

30,00 €

Conversion rate

3%

2%

7%

Revenue per 100 visitors

90,00 €

60,00 €

210.00 €

Revenue per click

0,90 €

0,60 €

2,10 €

Evaluation:

  • The Adwords campaign brings a profit up to a click price of 90 cents.
  • The Bing campaign is only profitable up to a click price of 60 cents.
  • On Facebook, however, even a click price of over 2 euros is still profitable.

If the revenue per click is higher than the spend, it pays to show ads. The higher the difference (advertising revenue – advertising expenses) fails, the more profit one makes.

Lossy ad testing should change the display text, select different keywords or audience, and try again.

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Clickbank General admin 8 months 0 Answers 135 views 0

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